Types of Performance Marketing
You should think about using a variety of performance marketing companies in India and channels for your initiatives.
- Affiliate marketing: A partner tracks conversions from their special link and receives payment for referring an advertiser to their audience via an affiliate code or link.
- Influencer marketing: is the process by which brands collaborate with artists and influencers to market their product to their respective audiences and motivate people to take action.
- Paid marketing and advertising: Companies hire a publisher to place their advertisement on a website, for example, and then pay the publisher for clicks, purchases made after clicking, or the quantity of impressions the advertisement receives.
- Search engine marketing (SEM):Advertisers place sponsored links in search results for phrases linked to business, and they compensate the publisher for clicks on those links.Advertisers that use native advertising design their ads to fit in with the channels they appear on. They then pay influencers or affiliates according to the conversion rate they want to achieve.
- Social media marketing: On various social media platforms, influencers and creators promote their partners.
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